Your brand
What a brand holds in Social9, and the pages you use to manage it.
A brand is one business or product. Everything the AI writes is written for one brand, in its voice, using its facts.
Where to find it#
Dashboard → Brands, then open a brand.

The tabs on a brand#
| Tab | What it is for |
|---|---|
| Overview | Its connected accounts, posts coming up, and Autopilot at a glance |
| Profile | Who it is for, what it posts about, its call to action and website. Press Edit profile to change it |
| Voice | How it sounds, words to use and avoid, and the facts the AI may state. See Brand voice |
| Ideas | Post ideas based on your profile. Press Get 6 ideas (4 credits), then Turn into post |
| Posts | This brand's posts |
| Autopilot | Its mode, weekly planning and brief. See Autopilot modes |
Profile or Voice?#
| Profile | Voice | |
|---|---|---|
| Answers | What is this business? | How does it talk, and what is true? |
| Holds | Audience, topics, call to action, website, products | Tone, emoji, words, hashtags, sample posts, facts sheet |
| Filled in by | The brand setup, from your website | Analyze my website, or you |
Both are used every time the AI writes.