Skip to main content

Later

Visual-first social media management platform designed for Instagram, with comprehensive scheduling and analytics across all major social networks

No free planFounded 2014Vancouver, Canada

Starting price

$18.75

/mo · billed yearly

Checked October 2026 · Source (opens in a new tab)

Key facts

Starting price
$18.75/month (billed yearly)
Free plan
No
Networks
8 networks
AI writing
Not listed
Best for
Visual planning for Instagram, TikTok and Pinterest

Overview

Visual-first social media management platform designed for Instagram, with comprehensive scheduling and analytics across all major social networks

Social Media ManagementContent SchedulingVisual Content PlannerInfluencer Marketing

Key features

  • Visual Content Planner
  • Auto Publishing
  • Link in Bio Tool
  • User-Generated Content
  • Influencer Marketing
  • Social Listening
  • Competitor Analysis

Publishing, teams and reports

  • Content calendarYes
  • Posting queueYes
  • Bulk uploadYes
  • Best time to postYes
  • Recurring postsNo
  • Approval workflowNo
  • Client approval portalNo
  • Roles and permissionsYes
  • White-label reportsNo
  • PDF report exportYes

Networks

  • Instagram
  • Facebook
  • Threads
  • Pinterest
  • TikTok
  • LinkedIn
  • YouTube
  • Snapchat

Pricing plans

Later pricing plans
PlanPriceSocial accountsUsers
Starter$18.75/month (billed yearly)1 social set (8 profiles)1
Growth$37.50/month (billed yearly)2 social sets (16 profiles)2
Scale$82.50/month (billed yearly)6 social sets (48 profiles)4

Yearly billing saves up to 25%. Prices in USD as Later lists them. Check the vendor's page before you buy.

Where Later is strong

  • Good if you plan visually for Instagram, TikTok and Pinterest
  • Good if you publish to Snapchat
  • Good if you want the lowest yearly entry price for one brand

Security and compliance

GDPRCCPA