vs
Sprout Social vs Later
Pricing, networks, publishing, AI and team features side by side. A green highlight marks a row where one tool has a feature the other doesn't.
Pricing
Starting priceAs each vendor lists it: some charge per user or per channel.
Sprout Social: $79/seat/month (billed yearly)
Later: $18.75/month (billed yearly)
Free plan
Sprout Social: No
Later: No
Yearly discount
Sprout Social: 10%
Later: 25%
Networks
Networks you can publish to
Sprout Social: 11 networks (advantage Sprout Social)
Later: 8 networks
LinkedIn
Sprout Social: Yes
Later: Yes
X
Sprout Social: Yes (advantage Sprout Social)
Later: No
Instagram
Sprout Social: Yes
Later: Yes
Facebook
Sprout Social: Yes
Later: Yes
Threads
Sprout Social: Yes
Later: Yes
TikTok
Sprout Social: Yes
Later: Yes
YouTube
Sprout Social: Yes
Later: Yes
Pinterest
Sprout Social: Yes
Later: Yes
Google Business Profile
Sprout Social: No
Later: No
Bluesky
Sprout Social: Yes (advantage Sprout Social)
Later: No
Mastodon
Sprout Social: No
Later: No
Publishing
Content calendar
Sprout Social: Yes
Later: Yes
Posting queue
Sprout Social: Yes
Later: Yes
Bulk or CSV upload
Sprout Social: Yes
Later: Yes
Best time to post
Sprout Social: Yes
Later: Yes
Recurring posts
Sprout Social: Yes (advantage Sprout Social)
Later: No
AI
AI writing
Sprout Social: Yes
Later: Not listed
Team & agency
Approval workflow
Sprout Social: Yes (advantage Sprout Social)
Later: No
Client approvals
Sprout Social: Yes (advantage Sprout Social)
Later: No
White-label
Sprout Social: No
Later: No
Roles and permissions
Sprout Social: Yes
Later: Yes
Unified inbox
Sprout Social: Yes (advantage Sprout Social)
Later: No
Social listening
Sprout Social: Yes
Later: Yes
Prices in USD, checked October 2026 on each vendor's own site. "Not listed" means our data doesn't cover it, not that the tool lacks it. Plans change, so check the vendor's page before you buy.
Also worth a look: Social9
AI Autopilot that writes in your brand voice, all 11 networks, a free plan and paid plans from $12/month.