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Planable vs Metricool

Pricing, networks, publishing, AI and team features side by side. A green highlight marks a row where one tool has a feature the other doesn't.

Last updated Reviewed by the Social9 teamPrices checked November 2026

Planable vs Metricool: which is better?

Choose Planable for collaboration and client approvals per workspace; choose Metricool for analytics-first planning, priced by brand. Planable starts at $33/workspace/month and has no free plan, while Metricool starts at $20/month (billed yearly) and has a free plan. Metricool lists more networks (11 vs 9).

Planable

From $33

Metricool

From $20

Pricing

Starting priceAs each vendor lists it: some charge per user or per channel.
Planable: $33/workspace/month
Metricool: $20/month (billed yearly)
Free plan
Planable: No
Metricool: Yes (advantage Metricool)
Yearly discount
Planable: 2 months free
Metricool: up to 24%

Networks

Networks you can publish to
Planable: 9 networks
Metricool: 11 networks (advantage Metricool)
LinkedIn
Planable: Yes
Metricool: Yes
X
Planable: Yes
Metricool: Yes
Instagram
Planable: Yes
Metricool: Yes
Facebook
Planable: Yes
Metricool: Yes
Threads
Planable: Yes
Metricool: Yes
TikTok
Planable: Yes
Metricool: Yes
YouTube
Planable: Yes
Metricool: Yes
Pinterest
Planable: Yes
Metricool: Yes
Google Business Profile
Planable: Yes
Metricool: Yes
Bluesky
Planable: No
Metricool: Yes (advantage Metricool)
Mastodon
Planable: No
Metricool: No

Publishing

Content calendar
Planable: Yes
Metricool: Yes
Posting queue
Planable: Yes
Metricool: Yes
Bulk or CSV upload
Planable: Yes
Metricool: Yes
Best time to post
Planable: No
Metricool: Yes (advantage Metricool)
Recurring posts
Planable: No
Metricool: Yes (advantage Metricool)

AI

AI writing
Planable: Yes
Metricool: Yes

Team & agency

Approval workflow
Planable: Yes
Metricool: Yes
Client approvals
Planable: Yes
Metricool: Yes
White-label
Planable: Yes
Metricool: Yes
Roles and permissions
Planable: Yes
Metricool: Yes
Unified inbox
Planable: No
Metricool: Yes (advantage Metricool)
Social listening
Planable: No
Metricool: No

Prices in USD, checked November 2026 on each vendor's own site. "Not listed" means our data doesn't cover it, not that the tool lacks it. Plans change, so check the vendor's page before you buy.

Planable vs Metricool: FAQ

Is Planable cheaper than Metricool?

Planable starts at $33/workspace/month; Metricool starts at $20/month (billed yearly). Planable charges per workspace, so the total depends on how many workspaces you need. Prices checked November 2026.

Do Planable and Metricool have a free plan?

Only Metricool has a free plan; Planable starts at $33/workspace/month.

Which supports more social networks, Planable or Metricool?

Metricool lists 11 networks, against 9 for Planable. Only Metricool lists Bluesky and Twitch.

Do Planable and Metricool have AI writing?

Yes, both list AI writing.

What is the difference between Planable and Metricool?

Planable is built for collaboration and client approvals per workspace, with real-time comments, client approval system and visual content planning. Metricool is built for analytics-first planning, priced by brand, with real-time analytics, competitor analysis and ad management.

Read the full reviews

Also worth a look: Social9

AI Autopilot that writes in your brand voice, all 11 networks, a free plan and paid plans from $12/month.