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Metricool vs Zoho Social
Pricing, networks, publishing, AI and team features side by side. A green highlight marks a row where one tool has a feature the other doesn't.
Last updated Reviewed by the Social9 teamPrices checked November 2026
Metricool vs Zoho Social: which is better?
Choose Metricool for analytics-first planning, priced by brand; choose Zoho Social for teams already working in Zoho CRM. Metricool starts at $20/month (billed yearly) and has a free plan, while Zoho Social starts at $10/brand/month (billed yearly) and has a free plan. Zoho Social lists more networks (14 vs 11).
Pricing
Networks
Publishing
AI
Team & agency
Prices in USD, checked November 2026 on each vendor's own site. "Not listed" means our data doesn't cover it, not that the tool lacks it. Plans change, so check the vendor's page before you buy.
Metricool vs Zoho Social: FAQ
Is Metricool cheaper than Zoho Social?
Metricool starts at $20/month (billed yearly); Zoho Social starts at $10/brand/month (billed yearly). Zoho Social charges per brand, so the total depends on how many brands you need. Prices checked November 2026.
Do Metricool and Zoho Social have a free plan?
Yes, both do: Metricool and Zoho Social each have a free plan.
Which supports more social networks, Metricool or Zoho Social?
Zoho Social lists 14 networks, against 11 for Metricool. Only Metricool lists Twitch; only Zoho Social lists Mastodon, Snapchat, WhatsApp Business and Telegram.
Do Metricool and Zoho Social have AI writing?
Yes, both list AI writing.
What is the difference between Metricool and Zoho Social?
Metricool is built for analytics-first planning, priced by brand, with real-time analytics, competitor analysis and ad management. Zoho Social is built for teams already working in Zoho CRM, with social listening, CRM integration and AI Assistant (Zia).
Read the full reviews
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AI Autopilot that writes in your brand voice, all 11 networks, a free plan and paid plans from $12/month.