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Criteo✓
Criteo is a leading Commerce Media Platform that leverages the world's largest set of commerce data to enhance consumer experiences across the open internet. Our solutions empower marketers, brands, and retailers to optimize their advertising strategies and drive growth.
$1/click minimum
About Criteo
About
Criteo Activate the world’s largest set of commerce data to bring richer experiences to consumers with our Commerce Media Platform. At Criteo, every decision, every step taken is For the love of commerce. The connected commerce media environment for the open internet enables seamless interactions between brands and consumers.
Key Features
•Commerce Growth for automated acquisition & retention
•Commerce Max for retail media on the open internet
•Commerce Grid for connecting media and commerce with programmatic solutions
•Commerce Yield for controlling, scaling, and maximizing digital asset monetization
Pros & Cons
Pros
- ✓Proven retargeting technology
- ✓Large advertiser base
- ✓Cross-device capabilities
- ✓Performance focus
- ✓Established platform
Cons
- •Limited to retargeting focus
- •Minimum spend requirements
- •Learning curve
- •Limited creative control