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SocialPilot vs Plann

Pricing, networks, publishing, AI and team features side by side. A green highlight marks a row where one tool has a feature the other doesn't.

Last updated Reviewed by the Social9 teamPrices checked November 2026

SocialPilot vs Plann: which is better?

Choose SocialPilot for agencies on a budget that manage many clients; choose Plann for creators planning a visual Instagram grid. SocialPilot starts at $20/month and has no free plan, while Plann starts at $12.50/month (billed yearly) and has a free plan. SocialPilot lists more networks (10 vs 7).

SocialPilot

From $20

Plann

From $12.50

Pricing

Starting priceAs each vendor lists it: some charge per user or per channel.
SocialPilot: $20/month
Plann: $12.50/month (billed yearly)
Free plan
SocialPilot: No
Plann: Yes (advantage Plann)
Yearly discount
SocialPilot: 15%
Plann: 20%

Networks

Networks you can publish to
SocialPilot: 10 networks (advantage SocialPilot)
Plann: 7 networks
LinkedIn
SocialPilot: Yes
Plann: Yes
X
SocialPilot: Yes (advantage SocialPilot)
Plann: No
Instagram
SocialPilot: Yes
Plann: Yes
Facebook
SocialPilot: Yes
Plann: Yes
Threads
SocialPilot: Yes
Plann: Yes
TikTok
SocialPilot: Yes
Plann: Yes
YouTube
SocialPilot: Yes
Plann: Yes
Pinterest
SocialPilot: Yes
Plann: Yes
Google Business Profile
SocialPilot: Yes (advantage SocialPilot)
Plann: No
Bluesky
SocialPilot: Yes (advantage SocialPilot)
Plann: No
Mastodon
SocialPilot: No
Plann: No

Publishing

Content calendar
SocialPilot: Yes
Plann: Yes
Posting queue
SocialPilot: Yes
Plann: Yes
Bulk or CSV upload
SocialPilot: Yes
Plann: Yes
Best time to post
SocialPilot: Yes
Plann: Yes
Recurring posts
SocialPilot: Yes (advantage SocialPilot)
Plann: No

AI

AI writing
SocialPilot: Yes
Plann: Yes

Team & agency

Approval workflow
SocialPilot: Yes
Plann: Yes
Client approvals
SocialPilot: Yes (advantage SocialPilot)
Plann: No
White-label
SocialPilot: Yes (advantage SocialPilot)
Plann: No
Roles and permissions
SocialPilot: Yes
Plann: Yes
Unified inbox
SocialPilot: Yes
Plann: Yes
Social listening
SocialPilot: No
Plann: No

Prices in USD, checked November 2026 on each vendor's own site. "Not listed" means our data doesn't cover it, not that the tool lacks it. Plans change, so check the vendor's page before you buy.

SocialPilot vs Plann: FAQ

Is SocialPilot cheaper than Plann?

By listed starting price, Plann is cheaper: $12.50/month (billed yearly), against $20/month for SocialPilot. Prices checked November 2026.

Do SocialPilot and Plann have a free plan?

Only Plann has a free plan; SocialPilot starts at $20/month.

Which supports more social networks, SocialPilot or Plann?

SocialPilot lists 10 networks, against 7 for Plann. Only SocialPilot lists X, Bluesky and Google Business Profile.

Do SocialPilot and Plann have AI writing?

Yes, both list AI writing.

What is the difference between SocialPilot and Plann?

SocialPilot is built for agencies on a budget that manage many clients, with bulk scheduling, client management and white-label reports. Plann is built for creators planning a visual Instagram grid, with visual content planning, AI caption generator and hashtag research.

Read the full reviews

Also worth a look: Social9

AI Autopilot that writes in your brand voice, all 11 networks, a free plan and paid plans from $12/month.