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Hootsuite vs Planable

Pricing, networks, publishing, AI and team features side by side. A green highlight marks a row where one tool has a feature the other doesn't.

Last updated Reviewed by the Social9 teamPrices checked November 2026

Hootsuite vs Planable: which is better?

Choose Hootsuite for large teams that need listening and benchmarking; choose Planable for collaboration and client approvals per workspace. Hootsuite starts at $99/user/month (billed yearly) and has no free plan, while Planable starts at $33/workspace/month and has no free plan.

Hootsuite

From $99

Planable

From $33

Pricing

Starting priceAs each vendor lists it: some charge per user or per channel.
Hootsuite: $99/user/month (billed yearly)
Planable: $33/workspace/month
Free plan
Hootsuite: No
Planable: No
Yearly discount
Hootsuite: Not listed
Planable: 2 months free

Networks

Networks you can publish to
Hootsuite: 9 networks
Planable: 9 networks
LinkedIn
Hootsuite: Yes
Planable: Yes
X
Hootsuite: Yes
Planable: Yes
Instagram
Hootsuite: Yes
Planable: Yes
Facebook
Hootsuite: Yes
Planable: Yes
Threads
Hootsuite: Yes
Planable: Yes
TikTok
Hootsuite: Yes
Planable: Yes
YouTube
Hootsuite: Yes
Planable: Yes
Pinterest
Hootsuite: Yes
Planable: Yes
Google Business Profile
Hootsuite: No
Planable: Yes (advantage Planable)
Bluesky
Hootsuite: Yes (advantage Hootsuite)
Planable: No
Mastodon
Hootsuite: No
Planable: No

Publishing

Content calendar
Hootsuite: Yes
Planable: Yes
Posting queue
Hootsuite: Yes
Planable: Yes
Bulk or CSV upload
Hootsuite: Yes
Planable: Yes
Best time to post
Hootsuite: Yes (advantage Hootsuite)
Planable: No
Recurring posts
Hootsuite: Yes (advantage Hootsuite)
Planable: No

AI

AI writing
Hootsuite: Not listed
Planable: Yes

Team & agency

Approval workflow
Hootsuite: Yes
Planable: Yes
Client approvals
Hootsuite: Yes
Planable: Yes
White-label
Hootsuite: Yes
Planable: Yes
Roles and permissions
Hootsuite: Yes
Planable: Yes
Unified inbox
Hootsuite: Yes (advantage Hootsuite)
Planable: No
Social listening
Hootsuite: Yes (advantage Hootsuite)
Planable: No

Prices in USD, checked November 2026 on each vendor's own site. "Not listed" means our data doesn't cover it, not that the tool lacks it. Plans change, so check the vendor's page before you buy.

Hootsuite vs Planable: FAQ

Is Hootsuite cheaper than Planable?

Hootsuite starts at $99/user/month (billed yearly); Planable starts at $33/workspace/month. Hootsuite charges per user and Planable charges per workspace, so the total depends on how many of those you need. Prices checked November 2026.

Do Hootsuite and Planable have a free plan?

No. Neither Hootsuite nor Planable lists a free plan.

Which supports more social networks, Hootsuite or Planable?

Both list 9 networks. The difference: only Hootsuite lists Bluesky; only Planable lists Google Business Profile.

Does Hootsuite or Planable have AI writing?

Planable lists AI writing among its features; Hootsuite does not list it in our data.

What is the difference between Hootsuite and Planable?

Hootsuite is built for large teams that need listening and benchmarking, with social listening, social analytics and team collaboration. Planable is built for collaboration and client approvals per workspace, with real-time comments, client approval system and visual content planning.

Read the full reviews

Also worth a look: Social9

AI Autopilot that writes in your brand voice, all 11 networks, a free plan and paid plans from $12/month.