
SAMA Labs
Built to Scale 7 & 8 Figure Brands Predictably and Profitably. Founded by 9-Figure Operators.
- 5.0
- Rating
- 1
- Reviews
- 2017
- Founded
About SAMA Labs
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Team

John Florey
Co-Founder & CEO of SAMA Labs
John Florey is Co-Founder & CEO of SAMA Labs, a digital marketing agency scaling DTC and eCommerce brands. With $100M+ in revenue driven, he specializes in paid media, email/SMS, and AI-driven creative content strategies that accelerate growth and retention.

Thomas Desernia
Thomas DeSernia, founder of SA Fishing (Forbes 30 Under 30), built leading DTC brands like Alpha Defense Gear & Zimba before co-founding SAMA Labs. After a successful 2022 exit, he now invests through Desernia Capital to mentor and scale emerging online brands and service companiesAsk
Clients
Reviews
- 5.026 January, 2021
Partnering with SAMA was a great experience. They helped me tremendously and I look forward to applying what I learned.
D'Cher Whitaker, MBA, Owner, Love Peridot
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