We create engaging news, insights, and entertainment with our own brands and a network of trusted media partners like top sports and news outlets. This helps us reach more people, build loyalty, and connect with audiences.
Our partners benefit from our strong stories, industry knowledge, and connections, which boosts their brand and reach. Together, we attract more advertisers and open up new ways to earn money.
We primarily earn revenue through performance-based models (CPA) and hybrid/revenue-sharing agreements in Europe and the USA. As our audience grows, we also generate income from display advertising (CPM) and sponsorships.
Whether through our own brands or our partners, we bring diverse audiences directly to our platforms and through search engines.