What is Instagram Reels and how to make reel video in Instagram?
Instagram Reels is a new way to record 15-second clips set to music on Instagram. You might be a little familiar with the concept, right! Almost everyone is comparing Instagram Reels to TikTok!
Do you have lots of questions in mind regarding Instagram Reels? Like-
- What is Instagram Reels?
- How to create Instagram Reels?
We're starting a series of articles on Instagram Reels. Find out everything you need to know.
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What is Instagram Reels?
Facebook-owned Instagram has launched Reels, a feature within the photo and video sharing app that allows users to post short videos and songs.
It’s not Facebook’s first attempt to make its own TikTok-type features. In 2018, Facebook launched a short-form video app called Lasso, which it shut down in July, and it didn't get much popularity. They also launched a video app Collab, which allows users to take audio from others and record on top of it, in May 2020 on an invite-only basis.
The Reels option is available in the Instagram camera at the same place as the Boomerang, rewind video, slo-mo, and more. Instagram’s latest video feature is now available in the United States and over 50 other countries.
Users will have to open the Instagram camera and then select Reels to start churning out 15-second videos. Similar to TikTok, Reels gives options to use audio from the Instagram Music library, speed, effects, and a timer.
After recording a Reel, users can choose the target audience they want to share with and unlike Instagram Stories, Reels can also be shared in the Explore section which will then be allowed to be viewed by everyone on the platform.
Reels also feature several AR effects allowing users to add a custom touch to their videos. To put AR effects in their videos, users can open the Reels camera and go to effects and then AR effects.
Users will also be able to record multiple 15-second Reels – it can also be recorded at once and different effects can be added to each clip post the shoot. The Reels can also be reviewed, deleted, and re-recorded.
Instagram Reels also gets a ‘Use Audio’ option allowing others to use your original audio to create their Reels. Instagram Reels has its own version of the For You page: the new Reels Explore Feed. You can find the Reels feed on the Instagram Explore Page. To get there, just tap the magnifying glass icon on your Instagram home screen to open the Explore page, and then you'll see the Reels tab.
Instead of only seeing Reels from accounts you follow as you scroll, you will see Reels from popular and trending accounts on Instagram.
While the Reels algorithm hasn’t been locked down yet, it feels similar to the TikTok For You page. It’s likely influenced by who you already follow, what content you interact with, and where you’re located. For example, if you watch a lot of cooking videos, the algorithm will probably show you more cooking Reels. Similarly, if you engage with posts from a specific creator, you're more likely to see their Reels. Location also plays a role, potentially showing you Reels that are popular in your area or relevant to local trends.
Hellooooo, Reels 🙌
Introducing a new way to create and discover short, entertaining videos on Instagram.
Reels is rolling out today to more than 50 countries around the world.
🤳🤩🎥✨😂👀💯https://t.co/RfXDhYawSFpic.twitter.com/FjSGSpSGpn — Instagram (@instagram) August 5, 2020
How to create Instagram Reels
- Go to the Instagram camera and select Reels at the bottom.
- Tap on the Audio option and select a song using the Instagram music library.
- You can use original audio by simply recording a Reel using the audio.
- Add AR Effects, which will make your Reel interesting, and set the timer as well to record any of your clips hands-free. You can also speed up or slow down parts of the video or audio.
- Once you're happy with your creation, tap 'Next' to add a caption and cover image, then tap 'Share' to post your Reel.
View this post on Instagram
](https://www.instagram.com/reel/CDmDQNtlRYt/?utm_source=ig_embed&utm_campaign=loading) A BOOP a day. You should try it. Just ask Alfie (@alfiethealpacainadelaide). 😍 Introducing Reels — a new way to create and discover short, entertaining videos on Instagram. Tap the link in our bio to learn more. ⭐️ Reel by @alfiethealpacainadelaide
A post shared by Instagram (@instagram) on Aug 7, 2020 at 9:19am PDT
