About
We're Theory House, a retail marketing agency that helps awesome food and drink brands like Pepsi and Starbucks turn shoppers into loyal customers. We do this by creating super engaging experiences in stores and online. Think of us as your secret ingredient for making people fall in love with your brand, buy your products, and keep coming back for more. We take your vision and our know-how to craft retail moments that truly connect with your audience and leave a lasting impression.
Services
- Digital Marketing
- Social Media Marketing
- Branding
- Advertising
- Package Design
Areas of Expertise
- B2B Branding
- Brand Messaging
- Brand Positioning
- Brand Strategy
- Naming
- Integrated Marketing
- Shopper Marketing
Industries Served
- Retail
- Consumer Goods
- Hospitality
Client Types
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
Portfolio
1800 Tequila
1800 Sports LTO
Mountain Dew
Reserva de la Familia Cristalino
FoodLove Market
Retail Activation
Branding and Identity
Steakhouse Elite Advertising
Our Team
Founder and President of Theory House
Jim Cusson is the Founder and President of Theory House, a creative agency with an expertise in retail innovation and marketing and FWD: Where Sustainability Meets Shopper. He has been an integral part in supporting retail success for brands like Google, Pepsi, McCormick, and Starbucks
career has been focused on helping brands thrive at retail
His career has been focused on helping brands thrive at retail. As a business driver, Jared focuses on developing effective retail solutions that build sales.Recognized five times in Who's Who in Shopper Marketing Agencies, four-time Shopper Marketing EFFIE judge.
Our Clients
1800 Tequila
E&J Gallo
Pepsi
Steakhouse Elite
Starbucks
The Fresh Market
McCormick
Food Lion
Delicato Wines
Lowe's
Awards & Recognition
Press & Media
-
Theory House Unveils Trends Shaping the Future of the Beverage Industry
Source: KXAN -
Theory House Unveils Trends Shaping the Future of the Beverage Industry
Source: KXAN -
Charlotte company thanks retail employees working during coronavirus pandemic
Source: WCNC -
Charlotte company thanks retail employees working during coronavirus pandemic
Source: WCNC
Digital Marketing Specializations
- B2B Branding
- Brand Messaging
- Brand Positioning
- Brand Strategy
- Naming
- Integrated Marketing
- Shopper Marketing
Contact Information
Address
9935-D Rea Rd, Charlotte, North Carolina 28277, United States
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