About
We're PRAXIS, a Canadian marketing agency that helps brands connect with people. Based in Toronto, we have teams across the country, ready to work in English and French. We're fascinated by people and what drives them. This curiosity powers our research, helping us discover unique insights about the audiences that matter most to your brand. For us, great ideas don't just appear out of nowhere. They come from understanding your audience deeply. We use this knowledge to create breakthrough campaigns. We're constantly talking to media, influencers, partners, and consumers – they're not just an audience, they're part of an ongoing conversation that helps us create impactful work.
Services
- Public Relations
- Reputation Management
- Digital Marketing
- Digital Strategy
- Advertising
- Media Buying
- Video Marketing
- Content Marketing
- Social Media Marketing
- Event Marketing
Areas of Expertise
- B2C
- Experiential Marketing
- Promotional Marketing
- Brand Messaging
- Brand Strategy
- Product Marketing
- Content Creation
- Copywriting
- Digital Advertising
- Integrated Marketing
- Lead Generation
- Marketing Analytics
- Marketing Strategy
- Media Planning
- Google Ads
- YouTube
- Corporate Communications
- Crisis Management
- Event Management
- Online Reputation Management
- Influencers
- Pinterest Marketing
- Snapchat
- Social Media Consulting
- TikTok
Industries Served
- Food and Beverage
- Consumer Goods
- Beer
- Entertainment
- Beauty
- Electronics
- Finance
- Government
- Home & Garden
- Luxury
Client Types
- Enterprise / Corporate
- Medium Businesses
Reviews & Ratings
Maddie & Kiki
10 September, 2024
As people who have worked full-time in the culinary media industry since 2018, we have a list of companies who are fun to work with and a list of the ones who are NOT so fun to work with. The team at Praxis PR definitely falls under our “FUN” category of partnerships, as we recently partnered on a campaign that was enjoyable from start to finish. The team understood the importance of creating content true to our unique tone and supported us in delivering one of the best pieces of work we have submitted to date. We look forward to partnering with the team at Praxis PR again soon!
Project: Maddie & Kiki's Review Sourced from Google
Nick W
23 August, 2024
Praxis... What can I say about this company? Well, as an outside contractor (photographer) who has had the pleasure of working with them on various projects and activations for many years I can tell you that they're one of my favorite clients and working with them has allowed me to provide photos for some really top shelf clients.First off, they all have SUCH a great attitude and personality, from the account managers to the accounting team, and right up to the bosses, and I'm always looking forward working with the team because of this. The events/activations they put together are like no other, the attention to detail, the venue selection, the food that goes with their pairing menus, everything is always so very well thought out, designed with a keen eye for detail, and perfectly executed. Lastly, as a contractor, never had issues with payments, always on time, and the communication is bar none.I give them a 5/5, if I could give them a 10/5 I would, and if I were on the other side of the fence looking for the best PR firm for my brand, I'd be knocking on the Praxis PR door.
Project: Nick W's Review Sourced from Google
Pomelo Studio
22 August, 2024
Working with Praxis over the years has been a pleasure. With concise and transparent communications, working closely with their clients, their strategies are on target and effective.
Project: Pomelo Studio's Review Sourced from Google
Francesca Testaverde
31 July, 2024
We have been working with Praxis on a B2B level for the last 4 years. We have successfully deployed several projects with them. They are a trusted and valued partner and we thoroughly enjoy working with their creative team.
Project: Francesca Testaverde's Review Sourced from Google
Deborah Adams
24 July, 2024
There are so many reasons why Praxis has such a lasting legacy. They genuinely care about each and every client’s success. They know the importance of leveraging their immense expertise while staying one step ahead of what the clients will need and what will be relevant to their business longer term.
Project: Deborah Adams's Review Sourced from Google
Our Team
more than 20 years ago with a vision to create a best-in-class agency that allowed for a healthy work-life balance
Maureen founded PRAXIS more than 20 years ago with a vision to create a best-in-class agency that allowed for a healthy work-life balance. She's an award-winning communicator and gifted writer, sought out for her expertise in issues and crisis management and stakeholder relations.
to all aspects of digital from content strategy to digital media buying and everything in between
Matt oversees the agencys digital practice, specializing in building digital strategies that are rooted in the principles of communication and storytelling. He applies this to all aspects of digital from content strategy to digital media buying and everything in between.
an executive leader with a demonstrated history of working in the PR industry and a passion for building purpose-driven brands and making connections that matter
Erin is an executive leader with a demonstrated history of working in the PR industry and a passion for building purpose-driven brands and making connections that matter. She is skilled in brand strategy, cause marketing, purpose campaigns, stakeholder management, and crisis communications.
seasoned marketing communications practitioner
Andrea is a seasoned marketing communications practitioner, bringing a breadth of experience building strategic campaigns for some of the worlds leading consumer brands. She thrives in building strong relationships with her clients and team members and is known for her positivity.
grounded in fostering creativity
Kaitlin has deep agency experience in marketing strategy, brand partnerships, and integrated communications. Kaitlins leadership style is grounded in fostering creativity, unleashing potential in others, and delivering exceptional service.
Our Clients
PepsiCo Beverages
PepsiCo Foods
BEAM Suntory
Gallo Wines
Tropicana
Edenshaw
Cineplex
Work Time Reduction
Digital Marketing Specializations
- B2C
- Experiential Marketing
- Promotional Marketing
- Brand Messaging
- Brand Strategy
- Product Marketing
- Content Creation
- Copywriting
- Digital Advertising
- Integrated Marketing
- Lead Generation
- Marketing Analytics
- Marketing Strategy
- Media Planning
- Google Ads
- YouTube
- Corporate Communications
- Crisis Management
- Event Management
- Online Reputation Management
- Influencers
- Pinterest Marketing
- Snapchat
- Social Media Consulting
- TikTok
Contact Information
Address
151 Yonge St., 11th Floor, Toronto, M5C 2W7, Canada
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