About
We're Hawthorne Advertising, a Los Angeles-based agency that helps brands grow. For 35 years, we've been pioneers in advertising that gets real results. We're all about combining smart, creative messages with powerful data to build campaigns that truly perform. Think of us as your one-stop shop for everything from planning and creating your ads to placing them and tracking how well they do. We specialize in multi-channel campaigns, especially on TV, digital, and streaming audio, making sure your message reaches the right people and drives sales. We're proud to be a woman-owned, independent agency, and we've helped hundreds of companies, including big names like LeafFilter, Western Digital SanDisk, and L'Oréal, generate over $10 billion in sales. We love the challenge of delivering award-winning campaigns and exceeding expectations, week after week.
Services
- Advertising
- Direct Marketing
- Content Marketing
- Digital Marketing
- PPC
- Social Media Marketing
- Video Production
- Branding
Areas of Expertise
- Broadcast Video Advertising
- Direct Mail
- Out of Home Advertising
- Radio Advertising
- TV Advertising
- B2B
- Digital Advertising
- Integrated Marketing
- Marketing Analytics
- Advertising
- Catalogs
- Telemarketing
- Media Planning
- Out of Home
- Radio
- Google Ads
- Commercial
Industries Served
- Hardware & Networking
- Finance
- Beauty
Client Types
- Medium Businesses
Our Team
thought leader for Adweek & Forbes and was named EY Entrepreneur of the Year
Jessica has focused her team on delivering highly strategic, successful ad campaigns that ignite response via innovative data-driven solutions with responsive creative/production, media and proprietary analytics. She is a thought leader for Adweek & Forbes and was named EY Entrepreneur of the Year.
focused on transformation of consumer response & segmentation across devices to exceed the response and brand performance metrics
George oversees client strategy, including positioning, planning and execution across all channels to exceed client goals. He spearheads Hawthornes data science. He is focused on transformation of consumer response & segmentation across devices to exceed the response and brand performance metrics.
well-positioned in a constantly shifting landscape
Christian manages marketing & client development to drive growth. He formulates brand strategy, messaging and planning, with leadership, to ensure Hawthorne is well-positioned in a constantly shifting landscape. He has worked with partnerships for Coca-Cola, National Geographic, Ford and Heineken.
Paul Her-Sturm
Paul defines and delivers on client digital growth strategies with a cross-functional team. He leverages market category and audience insights to deliver a unique path forward to meet KPIs. He has deep brand experience developing digital content strategies for Credit One Bank, MGM, LA Times & more.
Gina Lombardo-Negron
Gina manages Hawthornes buying team in cultivating vendor relationships, planning, negotiating, securing, and optimizing media to maximize all client engagements. Over twenty plus years, she has overseen campaigns for AT&T, Ford, Progressive, WeightWatchers, Pfizer, Brinks, Dell, and Sony Music.
committed to advancing the ways brands engage their consumers and achieving results
Evan brings a keen sense of storytelling and sharp aesthetic to clients. He has crafted extraordinarily successful campaigns for LOreal, Angi/HomeAdvisor, LeafFilter, Norton LifeLock, 3M, and Dyson. He is committed to advancing the ways brands engage their consumers and achieving results.
Our Clients
LeafFilter
Western Digital SanDisk
Credit One Bank
Los Angeles Times
Angie's List
Netspend
Norton LifeLock
Children's Hospital Los Angeles
Gerber Life Insurance Company
GuideWell Connect
HomeAdvisor
J-B Weld
L'Oréal
Penn Foster
Centinel Spine
Awards & Recognition
AVA Digital Awards
AVA Digital Awards
The American Advertising Award
The American Advertising Award
The ASTRID Awards
The ASTRID Awards
Hermes Creative Awards
Hermes Creative Awards
Communicator Awards
Communicator Awards
Press & Media
-
EY announces Jessica Hawthorne-Castro of Hawthorne Advertising as Entrepreneur Of The Year winner in Greater Los Angeles
Source: PR Newswire Association LLC. -
EY announces Jessica Hawthorne-Castro of Hawthorne Advertising as Entrepreneur Of The Year winner in Greater Los Angeles
Source: PR Newswire Association LLC. -
Sharing the Load
Source: Los Angeles Business Journal -
Sharing the Load
Source: Los Angeles Business Journal -
This advertising CEO uses neuroscience to sell you stuff | How I Made It
Source: Los Angeles Times -
This advertising CEO uses neuroscience to sell you stuff | How I Made It
Source: Los Angeles Times -
Building housewares brands with brand response TV
Source: Marketing Land -
Building housewares brands with brand response TV
Source: Marketing Land -
How emotionally fueled mass communication can affect advertising and brands
Source: Smart Insights -
How emotionally fueled mass communication can affect advertising and brands
Source: Smart Insights -
What’s The Value Of A Sports Sponsorship Or Integration? Too Often, Brands Have No Idea.
Source: AdExchanger -
What’s The Value Of A Sports Sponsorship Or Integration? Too Often, Brands Have No Idea.
Source: AdExchanger
Digital Marketing Specializations
- Broadcast Video Advertising
- Direct Mail
- Out of Home Advertising
- Radio Advertising
- TV Advertising
- B2B
- Digital Advertising
- Integrated Marketing
- Marketing Analytics
- Advertising
- Catalogs
- Telemarketing
- Media Planning
- Out of Home
- Radio
- Google Ads
- Commercial
Contact Information
Address
1201 West 5th Street, Suite T230, Los Angeles, California 90017, United States
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