
Comfort Media Group
Marketing Geared for Contractors
- 5.0
- Rating
- 5
- Reviews
- 2012
- Founded
About Comfort Media Group
Services
Expertise
Team

Don Lafferty
Don spent over 20 years as a sales and marketing executive in the high tech manufacturing space before becoming a leader in the emerging digital and social media space back in 2005.He continues to lead in the digital marketing space focusing on the unique challenges of HVAC contractors nationwide.

Ron Musser
CMG's subject matter expert
After spending almost 30 years in the HVAC and home heating oil business, Ron founded Comfort Media group with Don Lafferty and Mike Gospadarek in 2012 with the goal of making effective, common-sense digital marketing accessible to other HVAC contractors.He is CMG's subject matter expert.

Whitney Hoffman
Whitney specializes in digital media strategy, content marketing, and management. She works with businesses and organizations to help them hone and develop a social media and 360 degree marketing strategy, ensuring that they can target potential customers online as well as measure ROI.

Dan Kelly
video production manager for CMG
Dan is the video production manager for CMG. He handles all graphic design, video production and drone video.

Don Lafferty Jr.
all about service
Don Jr. is all about service, internally and externally. He is our lead HubSpot power user and customer relationship manager as well as our Director of Ops.

Jack Firneno
Jack manages all aspects fo client editorial calendars, writing and content strategy. He's also quite a drummer.
Clients
Reviews
- 5.026 March, 2025
Don and crew are a pleasure to work with. Communication was perfect, the video commercials we did went smooth, on time every time, and lastly they are a great crew and work hard to get the best shots needed! Thanks guys for the amazing work
Gus Guarnere Jr
- 5.026 March, 2025
These guys are great. We have done several case studies with them and everything has gone flawlessly. They are always well prepared and ready to go. This makes our part simple, and the final product always turns out great.
Jason Fayock
- 5.026 March, 2025
Comfort Media Group has been a valued partner of Broadley's for many years! Their expertise in the HVAC, and overall Home Services industry, allowed us to grow our customer base and cultivate quality leads through content driven marketing campaigns. During our time working closely with CMG, their team assisted us with almost every aspect of our marketing plan - - including SEO, Website and Blog Content, Case Studies, Video Content & Shoots, Social Media Management and Ad Campaign Strategy & Execution. Broadley's highly recommends the whole Comfort Media Group team!
Broadley's Plumbing, Heating & Air Conditioning
- 5.026 March, 2025
Don and his team are all wonderful to work with. Professional, exceedingly competent, and they care deeply about their clients and the quality of the work. Their video content in particular is 10/10. Highly recommend.
Aaron K
- 5.012 February, 2019
My company has been dealing with Comfort Media Group for a few years now and I have nothing but great things to say about them! They never miss an opportunity to help lead your business in the right direction for our company. They are very detail oriented and are there to help 24/7. Only great things to be said about them and would definitely recommend them to everyone!
Ryan Aron
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