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CAPSULE

Simplifying the Path Between Challenge and Change

5.0 (5) Minneapolis, Minnesota, United States
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5.0
Rating
5
Reviews
1999
Founded
7
Projects shown

About CAPSULE

We're Capsule, a creative design agency that helps brands tell their story and connect with people. We use smart strategies, great design, and fresh ideas to build memorable brand experiences. Whether it's developing your brand from scratch, designing stunning packaging, or creating engaging digital experiences, we tailor our solutions to help you grow. Our team of branding, design, and research experts combines creativity with data to make sure your brand truly stands out and leaves a lasting impression. We work closely with you to bring your unique vision to life.

Services

BrandingPackage DesignWeb DesignGraphic DesignDigital MarketingCreative ServicesLogo DesignWordPress Website DesigneCommerce DevelopmentSocial Media Marketing

Expertise

B2B BrandingBrand DesignBrand MessagingBrand StrategyNamingProduct MarketingCreative CopywritingIllustrationPhotographyConstruction MarketingContent CreationCopywritingMarketing StrategySMS MarketingLogo AnimationVisual Communication3D Modeling3D PrintingIndustrial DesignProduct PrototypeB2B Social Media MarketingInteractive DesignUX StrategyUsability TestingUser ResearcheCommerce

Industries

BeautyBeerConstructionConsumer GoodsCorporate ServicesDesigneCommerceEducationElectronicsEntertainment

Client types

StartupsSmall BusinessesMedium BusinessesEnterprise / Corporate

Portfolio

  • Hidro Flask Naming & Packaging

    Hidro Flask Naming & Packaging

  • Redwing Shoes Logo

    Redwing Shoes Logo

  • Lakewinds Signage System

    Lakewinds Signage System

  • Patagonia

    Patagonia

  • Herman Miller Naming

    Herman Miller Naming

  • Jostens Website

    Jostens Website

  • Minnesota Orchestra Identity

    Minnesota Orchestra Identity

Team

  • Aaron Keller

    Aaron Keller

    founding partner and managing principal of Capsule

    Aaron is a founding partner and managing principal of Capsule, where he leads brand development, strategy, research and naming for the firm’s clients. He has over 20 years of consulting experience in marketing, branding and retail strategy for a range of brands.

  • Brian Adducci

    Brian Adducci

    founding partner and creative principal of Capsule

    Brian is a founding partner and creative principal of Capsule, where he is responsible for the design process and creative product for the firm’s clients. Brian has authored two books on the subjects of packaging and logo design.

Clients

PatagoniaThe Honest CompanyMattelSmartWoolMinnesota OrchestraPepsiThriventHerman Miller3MRedwing Shoes

Reviews

  • 5.019 October, 2023

    I just attended my first in-person event at Capsule. They are thoughtful, wonderful hosts. Aaron Keller is a forward-thinking leader with a great sense of humor.

    Robin Francis

  • 5.019 May, 2023

    Beautiful interior space with intentional creatives! Thank you for offering community think & link events!

    KISA official

  • 5.018 May, 2023

    A great learning experience in a great environment. All the right ingredients.

    Barry Rubin

  • 5.09 May, 2023

    I would put Capsule up against any of the best design and branding agencies in the US. I worked with their talented team on a quick-turn design project and they exceeded my expectations. Their attention to detail and ability to capture the essence of a brand is unparalleled. Communication with their team was a pleasure, as they were friendly, approachable, and attentive. If you're seeking a design, branding or special projects firm that consistently produces top-notch work while providing a personalized experience, Capsule is the one.

    Ryan Johnson

  • 5.09 May, 2023

    Capsule's multifaceted team delivers exceptional research and a level of creative genius that is both award-winning and tailored to the specific vision of each client. To say the brand design that Capsule developed for my writing company helped catapult it to the next level is an understatement.

    Maura Keller

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