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Blank Theory

A digital agency focused on Brand, Web Design & Digital Marketing

4.2 (5) Melbourne, 3150, Australia
4.2
Rating
5
Reviews
2018
Founded

About Blank Theory

We help eCommerce brands grow by creating beautiful, user-friendly websites and smart digital marketing campaigns. We'll work with you to define your brand's unique story and bring it to life online. Think of us as your all-in-one team for digital success. We design and build stunning websites, then get them noticed with powerful marketing strategies. Here's a snapshot of what we've achieved: * **68** successful client campaigns * **28** creative and strategic experts * **38** websites launched * **$86+ Million** in revenue generated for our clients Our focus is always on performance and getting you real results. **What we do:** * Website design & development * Branding * Digital marketing strategy * SEO * Paid Social Ads * Google Ads (Shopping, Search, Re-marketing) * YouTube Ads * Video production & animation * Email marketing & automation Got a business challenge? We'd love to help you find a solution. Let's chat! Web: www.blanktheory.com.au Youtube: https://www.youtube.com/channel/UC5RXGi_MCeCIZzerOvVU7SQ/videos

Services

Digital ServicesDigital MarketingWeb DesignWeb DevelopmentUI/UX DesignSEOPPCSocial Media MarketingeCommerceEmail Marketing

Expertise

B2B BrandingBrand DesignBrand MessagingBrand PositioningBrand StrategyB2B Lead GenerationConstruction MarketingCopywritingDigital MediaGrowth MarketingLead GenerationMarketing Automation DigitalMarketing StrategyB2B Email MarketingEmail DesignEmail Marketing SoftwareExperience ManagementB2B PPCBingGoogle AdsGoogle ShoppingYahooYouTubeConstruction SEOOn-Page OptimizationSEO ConsultingB2B Social Media MarketingFacebookInstagramLinkedInSocial Media ConsultingTikTokUX StrategyUser ResearchWebsite RedesigneCommerceB2B eCommerceBigCommerceMagentoNetSuite SuiteCommerceShopifyShopify Plus eCommerceWooCommerce

Industries

AutomotiveConstructioneCommerceGovernmentSportsRetailReal EstateManufacturing

Client types

Medium Businesses

Clients

MJS Electrical SuppliesSpark FinancialGroupVPWLight My BricksDDCDavies Collison CaveLE GEARAustralian Defence ApparelDutton OneTools.com

Reviews

  • 5.029 July, 2025

    We have partnered with Blank Theory for our digital marketing needs since 2023. We have found the Blank Theory team has worked closely with us to deliver consistent growth in sales/revenue for our business.Even though our business is based in Adelaide, we have a close working partnership with the Blank Theory team (based in Melbourne).Our ongoing choice of Blank Theory as our digital marketing agency is based on the results, valued advise from their skilled digital team, and the personable manner they communicate with us.We look forward to our ongoing partnershipNando & Anna-Lisa

    Anna-Lisa Focareta

  • 5.018 July, 2025

    We have worked with the team at Blank Theory for just over a year now - we were looking for a locally based digital partner who could provide omni-channel support to align our digital marketing efforts.In the past year they've helped with management of our SEO, paid social and web development campaigns for our two concrete product businesses (SVC Civil & Anston Architectural Products).The team are always friendly and responsive and Seane's puppy is adorable!

    SVC Products

  • 5.017 July, 2025

    Blank Theory has put together a great Google Ads campaign that has boasted sales and allowed me to focus on building my business.

    Sam Lucas

  • 1.03 December, 2024

    Avoid at all costs, this is our experience:- Blank theory made agreement to not run on brand name.- Blank theory runs campaign on our brand name.- We ask them to stop, they will not exclude the brand name.- Blank theory boast of conversions, although we can clearly see they are from brand name.- After many emails back and forth, Blank theory exclude our brand name.- Conversions drop to zero- Blank theory get defensive when called, hang up the phone, threaten to charge additional fees and say ‘well you’re locked in for 24 months anyway’.- We even offered them a deal that if they could even just achieve a 2x ROAS without our band name, then we would stay on, this angered them greatly - if anything, this shows that they didn’t even believe in their own work.This is one of the most unprofessional companies we have dealt with, we feel for our main point of contact as she herself was great, but obviously pushing skewed data as directed from those above her.There is a lot more to be said, the above has been carefully considered to ensure it is true, accurate and fair.They have cost our business tens of thousands, don’t let them cost yours.

    Oliver

  • 5.06 September, 2023

    Blank theory team has always made time to jump on a call if needed Their ability to adapt to our needs impressed us.They are very collaborative and highly supportive.They take complex campaigns and explain how they are working in a way that we understand. I am really happy with the SEO and google ads campaign and I highly recommend them for all aspects of digital marketing!

    Maria Goldi

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