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80/20 Digital

Results Driven Marketing for SMEs

5.0 (5) South Yarra, 3141, Australia
5.0
Rating
5
Reviews
2010
Founded

About 80/20 Digital

We help Australian small and medium businesses get more customers online. We focus on the marketing activities that actually work, so you see real results like more leads and sales. Our goal is to make digital marketing easy and profitable for you.

Services

Digital MarketingDigital ServicesDigital StrategyWeb DesignUI/UX DesignWordPress Website DesignWeb DevelopmentSEOPPCSocial Media Marketing

Expertise

B2B BrandingBrand DesignBrand MessagingBrand PositioningBrand StrategyWordPressB2B Lead GenerationConstruction MarketingContent CreationCopywritingDigital AdvertisingLead GenerationMarketing StrategyPerformance MarketingB2B PPCBingGoogle AdsB2B SEOConstruction SEOGenerative Engine OptimizationInsurance SEOLink BuildingLocal OptimizationOn-Page OptimizationSEO ConsultingB2B Social Media MarketingFacebookInstagramLinkedInSocial Media ConsultingWebsite Redesign

Industries

InsuranceEducationDentalBeautyFinanceManufacturingLegalHealth CareConstruction

Client types

Small BusinessesMedium Businesses

Team

  • Colm MacGowan

    Colm MacGowan

    80/20 Digital was founded in 2010 by Colm MacGowan, a highly experienced sales & marketing professional with over 25 years experience in the sales and marketing field, and 20 years experience consulting successful online solutions to the Australian SME market.

  • Celeste McPhee

    Celeste McPhee

    80/20 Digitals superstar Account Manager

    Celeste McPhee is 80/20 Digitals superstar Account Manager. With an impressive background in agencies, Celeste has worked across account management, paid advertising, media buying, copywriting, and project management. Shes the trusted point of contact for our clients and a marketer of many talents!

  • Abbey Faulkner

    Abbey Faulkner

    dedicated SEO strategist and content creator

    80/20 Digital's SEO & Content Manager, Abbey Faulkner is dedicated SEO strategist and content creator. She combines her expertise in media and writing to boost rankings, improve brand awareness, increase engagement and generate quality leads.

  • Linton Wood

    Linton Wood

    80/20 Digital's trusted Web Project Manager

    Linton is 80/20 Digital's trusted Web Project Manager, helping clients to create beautiful, user-friendly and high-performing websites that turn browsers into buyers. He's passionate about processes and systems and takes the lead on bringing website projects to fruition.

  • Hayley Tantau

    Hayley Tantau

    80/20 Digital's in-house wordsmith

    Hayley is 80/20 Digital's in-house wordsmith. She excels at creating social media and website content that drives engagment and generates leads; she's the best in the business!

  • Hammon Mans

    Hammon Mans

    Paid Media Specialist at 80/20 Digital

    Hammon is the Paid Media Specialist at 80/20 Digital. He drives robust online marketing strategies with a focus on paid search networks and performance marketing strategies for our Google Ads and Social Media Advertising clients.

  • Francis Tan

    Francis Tan

    is 80/20 Digital's trusted Technical SEO Specialist and Web Developer

    Francis is 80/20 Digital's trusted Technical SEO Specialist and Web Developer. Whether it's managing website maintenance, creating lightning-fast page loading speeds, or building best-in-class websites, Francis knows how to optimise our clients' websites for search engines.

  • Rom Hael

    Rom Hael

    80/20 Digital's expert UX and Website Design Specialist

    Rom is 80/20 Digital's expert UX and Website Design Specialist, responsible for making best-in-business websites. From creating beautiful, branded visual assets to websites that perfectly balance form and function, he's our man!

Clients

ShowfrontBetta Fire ProtectionDavidson Property Advocates

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Reviews

  • 5.05 August, 2025

    80/20 has been great to help shape our website and SEO and it paid off within 2 weeks. Would recommend the service

    Richard Hendricks

  • 5.024 July, 2025

    There's digital advertising agencies who 'clip the ticket', and then there's digital 'first' partners like 80/20 Digital. 80/20 Digital partnered with me to make my event, Foodpreneurs Festival, loved by my community and a great success for me. I will definitely use 80/20 Digital again, no question.

    Chelsea Ford

  • 5.04 March, 2025

    I’ve collaborated with 8020 on numerous projects, and I can’t recommend them highly enough! Their expertise in SEO and WordPress development has been a fantastic support for my design company. Their results are also outstanding, and Colm and his team's knowledge is second to none. They provide practical solutions, are highly responsive, and work quickly to meet our goals. If you need a dependable partner for SEO and WordPress websites, 8020 is the way to go!

    Rachel Baker

  • 5.024 February, 2025

    Excellent SEO Services from 8020 Digital!I've had a fantastic experience working with 8020 Digital for my website's SEO. Their team is knowledgeable, responsive, and truly understands how to improve online visibility. Since partnering with them, I've noticed significant improvements in search rankings and website traffic. They provide clear insights, practical strategies, and ongoing support to ensure long-term success.I highly recommend 8020 Digital to anyone looking for professional and results-driven SEO services. I truly appreciate their dedication and expertise!

    heidi yuen

  • 5.019 October, 2024

    We have been working with Colm and the 80/20 team for the last couple of months. They are professional, thorough and spoken to me in plain English so I understand the strategy. I’ve never felt they are trying to sell me dark magic which other digital agencies make SEO out to be.Colm talks about building a website with a F1 engine behind it. We have already started receiving leads which are our ideal clients through the website. I feel like we have Lewis Hamilton driving our digital marketing strategy and more than happy to recommend to my business friends and colleagues.Justin Hooper - Director at Lifestyle Led Wealth

    Justin Hooper

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