About
We help Australian small and medium businesses get more customers online. We focus on the marketing activities that actually work, so you see real results like more leads and sales. Our goal is to make digital marketing easy and profitable for you.
Services
- Digital Marketing
- Digital Services
- Digital Strategy
- Web Design
- UI/UX Design
- WordPress Website Design
- Web Development
- SEO
- PPC
- Social Media Marketing
Areas of Expertise
- B2B Branding
- Brand Design
- Brand Messaging
- Brand Positioning
- Brand Strategy
- WordPress
- B2B Lead Generation
- Construction Marketing
- Content Creation
- Copywriting
- Digital Advertising
- Lead Generation
- Marketing Strategy
- Performance Marketing
- B2B PPC
- Bing
- Google Ads
- B2B SEO
- Construction SEO
- Generative Engine Optimization
- Insurance SEO
- Link Building
- Local Optimization
- On-Page Optimization
- SEO Consulting
- B2B Social Media Marketing
- Social Media Consulting
- Website Redesign
Industries Served
- Insurance
- Education
- Dental
- Beauty
- Finance
- Manufacturing
- Legal
- Health Care
- Construction
Client Types
- Small Businesses
- Medium Businesses
Reviews & Ratings
Richard Hendricks
5 August, 2025
80/20 has been great to help shape our website and SEO and it paid off within 2 weeks. Would recommend the service
Project: Richard Hendricks's Review Sourced from Google
Chelsea Ford
24 July, 2025
There's digital advertising agencies who 'clip the ticket', and then there's digital 'first' partners like 80/20 Digital. 80/20 Digital partnered with me to make my event, Foodpreneurs Festival, loved by my community and a great success for me. I will definitely use 80/20 Digital again, no question.
Project: Chelsea Ford's Review Sourced from Google
Rachel Baker
4 March, 2025
I’ve collaborated with 8020 on numerous projects, and I can’t recommend them highly enough! Their expertise in SEO and WordPress development has been a fantastic support for my design company. Their results are also outstanding, and Colm and his team's knowledge is second to none. They provide practical solutions, are highly responsive, and work quickly to meet our goals. If you need a dependable partner for SEO and WordPress websites, 8020 is the way to go!
Project: Rachel Baker's Review Sourced from Google
heidi yuen
24 February, 2025
Excellent SEO Services from 8020 Digital!I've had a fantastic experience working with 8020 Digital for my website's SEO. Their team is knowledgeable, responsive, and truly understands how to improve online visibility. Since partnering with them, I've noticed significant improvements in search rankings and website traffic. They provide clear insights, practical strategies, and ongoing support to ensure long-term success.I highly recommend 8020 Digital to anyone looking for professional and results-driven SEO services. I truly appreciate their dedication and expertise!
Project: heidi yuen's Review Sourced from Google
Justin Hooper
19 October, 2024
We have been working with Colm and the 80/20 team for the last couple of months. They are professional, thorough and spoken to me in plain English so I understand the strategy. I’ve never felt they are trying to sell me dark magic which other digital agencies make SEO out to be.Colm talks about building a website with a F1 engine behind it. We have already started receiving leads which are our ideal clients through the website. I feel like we have Lewis Hamilton driving our digital marketing strategy and more than happy to recommend to my business friends and colleagues.Justin Hooper - Director at Lifestyle Led Wealth
Project: Justin Hooper's Review Sourced from Google
Our Team
Colm MacGowan
80/20 Digital was founded in 2010 by Colm MacGowan, a highly experienced sales & marketing professional with over 25 years experience in the sales and marketing field, and 20 years experience consulting successful online solutions to the Australian SME market.
80/20 Digitals superstar Account Manager
Celeste McPhee is 80/20 Digitals superstar Account Manager. With an impressive background in agencies, Celeste has worked across account management, paid advertising, media buying, copywriting, and project management. Shes the trusted point of contact for our clients and a marketer of many talents!
dedicated SEO strategist and content creator
80/20 Digital's SEO & Content Manager, Abbey Faulkner is dedicated SEO strategist and content creator. She combines her expertise in media and writing to boost rankings, improve brand awareness, increase engagement and generate quality leads.
80/20 Digital's trusted Web Project Manager
Linton is 80/20 Digital's trusted Web Project Manager, helping clients to create beautiful, user-friendly and high-performing websites that turn browsers into buyers. He's passionate about processes and systems and takes the lead on bringing website projects to fruition.
80/20 Digital's in-house wordsmith
Hayley is 80/20 Digital's in-house wordsmith. She excels at creating social media and website content that drives engagment and generates leads; she's the best in the business!
Paid Media Specialist at 80/20 Digital
Hammon is the Paid Media Specialist at 80/20 Digital. He drives robust online marketing strategies with a focus on paid search networks and performance marketing strategies for our Google Ads and Social Media Advertising clients.
is 80/20 Digital's trusted Technical SEO Specialist and Web Developer
Francis is 80/20 Digital's trusted Technical SEO Specialist and Web Developer. Whether it's managing website maintenance, creating lightning-fast page loading speeds, or building best-in-class websites, Francis knows how to optimise our clients' websites for search engines.
80/20 Digital's expert UX and Website Design Specialist
Rom is 80/20 Digital's expert UX and Website Design Specialist, responsible for making best-in-business websites. From creating beautiful, branded visual assets to websites that perfectly balance form and function, he's our man!
Our Clients
Showfront
Betta Fire Protection
Davidson Property Advocates
Awards & Recognition
Digital Marketing Specializations
- B2B Branding
- Brand Design
- Brand Messaging
- Brand Positioning
- Brand Strategy
- WordPress
- B2B Lead Generation
- Construction Marketing
- Content Creation
- Copywriting
- Digital Advertising
- Lead Generation
- Marketing Strategy
- Performance Marketing
- B2B PPC
- Bing
- Google Ads
- B2B SEO
- Construction SEO
- Generative Engine Optimization
- Insurance SEO
- Link Building
- Local Optimization
- On-Page Optimization
- SEO Consulting
- B2B Social Media Marketing
- Social Media Consulting
- Website Redesign
Contact Information
Address
Suite B, Level 1/308 Toorak Road, South Yarra, 3141, Australia
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